Upcoming Seminars and Worshops


  • The Business Knowledge Visualization Seminar 2007

    The University of Lugano (USI), the University of St. Gallen (HSG), and the Swiss Federal Institute of Technology Zurich (ETHZ) continue to join their forces to offer the fifth two-day Seminar in Business Knowledge Visualization. The seminar takes place in Zurich from November 22nd to 23rd, 2007 (official language: German). The seminar focuses on how modern visualization methods can be used to improve the quality of business communication, particularly with regard to complex, knowledge-intensive issues. For more information on the seminar.


    Following are some voices from the previous Business Knowledge Visualization Seminars:

    „The seminar was very instructive. I have experienced that emphasizing key messages is a key success factor in communication and visualization. We have applied this principle for the benefit of all participants in the seminar. The seminar made it possible to transfer the learned insights into everyday practices."

    Daniel Freuler, Engineer, Roche / F.Hoffmann-La Roche AG

    "The Business Knowledge Visualization Seminar of the USI was a great mix
    between theoretical insights, such as visual perception principles, and
    practical applications, such as interactive visualization in projects.
    The Seminar offered a great spectrum of visualization methods from
    machine-like diagrams to very creative visual metaphors. I found the Synergy
    Map very useful and I now use it to detect goal discrepancies and potential
    synergies within project-teams".

    Roberto Vitalini, Conceptualist, Wheii.com

    “Communications strategies must evolve as changes in socio-demographics, technology and research impact the business environment. The business examples and the associated dialogue at the business knowledge visualization seminar led me to renew my efforts in rethinking and elaborating the communication strategies in the projects we are currently managing.”

    Richard James, Management Consultant, Zurich

    "The Business Knowledge Visualization of the USI and the HSG has shown in an impressive way how modern visualization tools and methods can optimize knowledge transfer.”

    Sandra Zesiger, Swiss Department of Defense and Sports (VBS), Army General Planning Staff /Planungstab der Armee, Knowledge Management

  • The Analyst Academy
    A seminar for analysts from all fields who want ot improve their communication skills. The seminar is offered on request.
  • Knowledge Communication Workshops


    _ 1st edition: Rigor vs. Relevance in Scientific Knowledge Communication
    , October 14h 2004
    See the result of the discussion

    _ 2nd edition: Literature Reviews as Effective Forms of Scientific Knowledge Communication, March 2nd 2005
    See the result of the discussion

    _ 3rd edition: Knowledge Distinctions: Differences that Make a Difference in Managing Knowledge, April 14th 2005
    See the result of the discussion

    _ 4th edition: Integrating Knowledge on Recruiting Practices, March 3rd 2005
    See the result of the discussion

    _ 5th edition: Qualitative Research Methods, October 24th 2005
    See the results of the discussion (overview of qualitative research methods, goodness criteria profiles for qualitative and quantitative research, key differences and common points between qualitative and quantitative research)

    _ 6th edition: Knowledge Design Factors, Beijing, January 31st, 2007
    Company representatives and researchers from the schools of communication and business of CUFE Beijing gave feedback to Martin Eppler’s view on key success factors of visualization. The following annotated visualization resulted.


    The first three editions and the fifth edition of the workshop were dedicated to the communication of scientific knowledge, whereas the fourth and sixth ones were designed for a professional audience. The participants always worked with software-supported knowledge visualization and communication tools (the lets-focus.com suite). Our tools helped to better tackle the discussion tasks, and, at the same time, to learn of how to visualize knowledge intensive, complex issues.

    Faculty:
    Prof. Lorenzo Cantoni, USI
    Prof. Martin Eppler, USI
    Prof. Michael Gibbert, Bocconi University
    Prof. Giri Kumar Tayi, University of Albany Business School
    Silvia Invrea, Stage & Placement, USI
    Dr. Wendelin Küpers, FU Hagen
    Prof. Peter Schulz, USI
    Prof. Jianxin Ge, Central University of Finance and Economics, Beijing

    Participants at these events:
    Approx. 20 professional human resource managers and recruiting specialists
    Doctoral students of the USI
    Knowledge management students of USI
    Chinese and European managers